5 Major Secrets To MySpace Marketing
With over 200 million users, MySpace can be an amazing opportunity for marketing your products or services if you do things the correct way. But if you don’t know some of the major secrets behind doing your MySpace Marketing correctly, you can easily mess up and possibly ruin your reputation along with the reputation of your company. The following tips will likely help you to avoid this catastrophe.
One of the first secrets I want to share with you today should be a no-brainer, but some people just don’t get it. That secret is, if you are trying to build a list of friends, people almost always want to accept friend requests from real people, and not companies. I have seen people’s profiles where the page and maybe even their username is just an advertisement for a company. I have a few websites that I market on MySpace, but my usernames usually represent my real name. Of course our pages mention our businesses, but the pictures on our page are pictures of me, my wife, friends, and family. We share stories about ourselves and how our businesses came about. As a result, we show people that they we are requesting them to be friends with real people and not an advertisement.
A second huge secret that will make or break you is giving people a compelling reason to become your friend. I admit that with some sites you have to be a bit creative in order to give people a compelling reason to be your friend. For example, if you have a retail website you would need to target people that had interest in your products and then maybe give away some free gear each month to people who become your friends. If you give away some stuff for free, many people will accept your friend request instead of deciding to mark the spam button. People like free stuff! If you don’t want to give away tangible products, it can be free reports, eBooks, coupons, etc.
A third thing I would like to share with you today has to do with something that I already mentioned, and that is, you need to target your market. If I send a friend request for a punk rock website to an elderly woman who has joined a knitting group, then it is extremely probable that she will mark my request as spam. What we do is market to people by which groups they have joined and occasionally by which famous people that are friends with. If I was promoting a website for learning real estate, I would focus on the many real estate groups as well as maybe target the friends of Robert Kiyosaki and other real estate gurus.
A fourth thing I want to share with you concerns the amount of people you request as your MySpace friends. There is software available that allows you to easily request hundreds of people per hour, but if you get carried away, then your account can easily be shut down, here’s why: Let’s say that you request 500 strangers to be your friend. You show them that you are a real person and you give them a great reason to be your friend. Out of these 500 people, are some of them still going to mark the spam button? Of course some of them are, and I wouldn’t be surprised if over 75 of these people still mark the spam button.
Now, if every day you decide you want to invite 500 friends and you get 75 spam complaints, then that number of 75 spam complaints is going to be highly visible to MySpace even though the other 425 people either just declined your request or actually accepted you as a friend. Chances are that with so many spam complaints, your account will likely be shut down, making it so that you have to start all over again. I suggest making no more than 100 friend requests per day and making sure you periodically delete pending friend requests. This is because MySpace has also been known to close accounts that have too many of these pending requests due to the fact that too many of these requests can slow down their servers.
And now for the last marketing secret that I would like to share with you today: It is better to request smaller numbers of friends each day on multiple accounts than to risk having a single account shut down because you are inviting to many friends. You see, MySpace doesn’t mind if you have multiple accounts built with them. I know of some people that have various accounts for different marketing purposes and then I know of other people that have 10 accounts, that all look the same, all for the same purpose. They do this because they are impatient like most marketers. Why only settle for a few free leads today when you can take a couple of extra steps and get 30 free leads today? If you are considering setting up multiple accounts for the same reason, just realize that you will need to have different email addresses for each account. The rule on MySpace is that you can only have one account per email address.
So those are the 5 major secrets that you’ll need to follow in your MySpace Marketing. Will your accounts stick around if you follow these tips? Well, maybe. MySpace constantly deletes accounts, even from people who do everything right. The only thing you can do is try to do your marketing correctly and try to be the best friend that you can be. If you can build a large enough following, then it will all be worth the effort!
Leave a Reply